Applied: What now?

Wise Assistant

You've worked hard to get your platform to where it's at. We understand how frustrating it can be when you've applied to a campaign and you don't hear back from the brand for weeks (if not months). It's frustrating!! There are things you can do to keep your application top of mind and even to help improve your chances of being accepted.

In this article, we'll cover all the things you can do while you're waiting for the brand to respond to your application.

Why the relationship matters?

Building relationships between influencers and brands is important for several reasons:

  1. Credibility: A strong relationship between an influencer and a brand can increase the credibility of the influencer's endorsement. A positive relationship can also increase the influencer's ability to authentically and genuinely promote a product or service to their followers.
  2. Collaboration: A strong relationship can also lead to more opportunities for collaboration between the influencer and the brand. This can result in more content being created, a greater reach and impact, and an increased return on investment for the brand.
  3. Trust: A positive relationship can also foster trust between the influencer and the brand. Trust is essential for successful collaboration as it ensures that both parties are working towards a common goal.

Developing relationships with brands

These are a few tactics you should always keep in mind when developing relationships with brands:

  1. Research: Before applying to a campaign, research the company and its products or services. This will help you understand the brand's values and target audience, making it easier to tailor your approach.
  2. Communicate: Maintaining consistent communication with the brand is crucial for building and maintaining a positive relationship. This can include regular check-ins, updates on your progress, and open communication about any challenges or issues that may arise.
  3. Outline Benefits: When approaching a brand, focus on how collaboration can benefit both parties. Demonstrate how your influencer status and reach can help the brand meet its goals.
  4. Be Professional: When working with a brand, it's important to maintain a professional demeanor. Be prompt, reliable, and respectful of the brand's guidelines and requirements.

Engage with their page

Just because you've applied to a campaign, that doesn't mean you can't be proactive and develop a relationship with the brand. At the very least, you should follow their social media, engage with their content, and even leave a comment.

By liking and commenting on posts that are relevant, you can keep the profile brand top of mind for the brand. When they have the time to review your application, they'll remind that you've already engaged with their content.

Reach out to their team

Feel free to send a Direct Message to the brand on social media. You should mention that you applied to one of their campaigns and even send them a link so they know the exact one.

Tell the team how excited you are about the collaboration! You want to demonstrate to the brand that you are a person and make it harder for the to pass on your application.

It always going to help to demonstrate to the brand that you're truly excited about working with them. Ultimately, brands want to find ambassadors who truly love their brand.

Reach out to Wise Assistant

If you've tried everything above and you've waited longer than 3 weeks but still don't have an answer, we encourage you to reach out to the team at Wise Assistant. The best place to start is to email and clearly outline how long you've been waiting.

Be patient!

Brands will often make most of their influencer decisions at one time. They'll try to organize this around decisions related to their budgets. If you've got a great platform and you align well with the brand PLUS you've tried the tactics above but you still have gotten an answer, sometimes you just need to be patient.

We know just how difficult it can feel to wait for a decision, especially when it's with a brand that you truly want to work with. However, sometimes the brand just needs time to make a decision.

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